MARKING 25 YEARS OF INNOVATION, SURFTECH IS ANNOUNCING THE INTRODUCTION OF A NUMBER OF NEW TECHNOLOGIES, PRODUCTS, AND PROGRAMS AT THIS YEAR’S OUTDOOR RETAILER TRADE SHOW.
Surftech will be releasing its 2015 paddleboard lineup, including new recreational, touring, and racing paddleboards, and stand up paddleboards at Outdoor Retailer in Salt Lake City this August. Founded in 1989, Surftech has been at the forefront of product innovation in the surf, stand up paddleboard, and paddleboard industry for the last 25 years.
“We are excited to introduce a number of new technologies, products, and programs to the industry,” said Chris Dunn, Surftech CEO. “We have been hard at work to bring some truly innovative products and programs to meet the needs of the increasingly dynamic stand up paddling and paddleboard communities. The new line will be unveiled at Outdoor Retailer this August.”
The most anticipated releases of 2015 is the expansion of the industry-dominating Bark Paddleboard line. The new line has a number of race, downwind, and excursion designs for stand up paddling, and the addition of a 14’ “Commander” to the hugely successful traditional Paddleboard lineup. The 12’ Commander is the same board that, out of the box, was paddled by both the men’s and women’s winners at the 2014 Molokai 2 Oahu Paddleboarding World Championships this year. The new lineup will feature the proven “pro-elite” carbon technology and will introduce of Surftech’s AST technology into the lineup to offer entry level solutions to the retail environment.
The new 2015 board lineup also includes a number of new touring and recreational boards and constructions. “The 2015 board lineup in all categories is going to turn a lot of heads at Outdoor Retailer this year,” said Sammy Nigh, Vice President of Global Sales. “The product and technologies we are launching this year, along with the new programs we are putting in place for retailers, make Surftech the brand to build with.”
On the technology front, Surftech is releasing several new advancements in board construction. The new board lineup is focused on the inclusion of carbon fiber, exotic composite cores, and new lamination processes, making for the best performing equipment on the market.
Surftech will be at the Open Air Demo on August 5th and will be at booth 34077 at the Outdoor Retailer Summer Market Expo August 6th thru August 9th.
See the press release here: http://www.prweb.com/releases/2014/08/prweb12060992.htm
Founded in 1989, Surftech is the industry leader in manufacturing surfboards, stand up paddleboards, and paddleboards. Surftech introduced the first composite technology surfboard to the surf industry 25 years ago. Surftech partnered with the best shapers in the world to bring this innovative new composite construction to market. Nearly 20 years later, at a time when very few people outside of Hawaii had ever seen or heard of stand up paddling, Surftech again broke new ground by introducing the very first production stand up paddleboard to the market, a move that many say launched the SUP industry.
Today, in partnership with many of the world’s leading board designers, Surftech offers a wide variety of high performance surf, stand up and paddleboards to customers worldwide. http://www.surftech.com